After 15 years of working in high-pressure advertising and design studios across Sydney and London, I transitioned to a more balanced lifestyle - I moved to the peaceful town of Bellingen in 2017 after having my daughter. 

My extensive background in graphic design, illustration representation and studio management has enabled me to develop a unique, client-centred approach. Years of managing last-minute brief changes and coordinating evolving teams have honed my skills in creating streamlined, efficient workflows that deliver results!

Being adaptable and keeping things organised, (even in chaos), are my biggest strengths. So embracing freelance work has been a natural progression, allowing me to leverage my project management and design skillset, while enjoying the tranquility of Bello life with my family. 

I'm very passionate about supporting my local community, particularly through involvement in Bellingen's vibrant festivals—from agricultural shows, environmental workshops to arts events. I’m also focused on supporting the small business community of the Mid-Northern NSW coast.

As technology continues to evolve, I've remained committed to staying current but also developing unique brand strategies which utilise hand-drawn illustrations. I can recommend artists with a suitable style for your brand, negotiate assets, pricing and then put together in a usable format for all your branding requirements.

So if you’re after something out of the ordinary for your brand campaign, website or event, or something we haven’t even dreamed up yet, give us a call.